Rare Beauty has become a favorite for many people who love makeup that feels good on the skin. Started by singer and actress Selena Gomez in 2020, the brand focuses on products that are easy to use and kind to your face. They make everything from blushes to eyeliners, but their new lip item is turning heads right now. It’s called Find Comfort Lip Butter, and it came out just this week in December 2025. This little tube promises to keep your lips soft all day and night. At $18, it’s not too pricey, and you can find it at stores like Sephora or online at the Rare Beauty site. If you have dry lips from cold weather or just want a touch of color without the fuss, this might be your new go-to. Let’s dive into what makes it special, how it works, and what real people think.
Discovering the Find Comfort Lip Butter
Imagine a product that acts like two things in one: a simple balm for your morning rush and a cozy mask for bedtime. That’s the magic of Find Comfort Lip Butter. It’s shaped like a small oval stick, easy to twist up and swipe on without mess. The packaging is sleek and pink, just like the rest of Rare Beauty’s line, with a cap that snaps shut tight. Each tube holds about 0.14 ounces, which is enough for weeks of use if you apply it like the brand suggests—a few swipes here and there.
What sets it apart is how it feels on your lips. It melts in like soft butter, giving a cushy layer that doesn’t feel heavy or sticky. No more pulling at your skin or leaving white marks like some old balms do. Selena Gomez herself said in a recent chat that she loves how handy it is. “I can toss it in my bag for the day, then use it at night as a mask, and my lips feel totally changed. They’ve never been so soft,” she shared. That kind of real talk from the creator makes you trust it more. The butter launched on December 13, 2025, and it’s already selling fast online at Sephora and Rare Beauty. If you’re shopping in Canada, check Sephora Canada too.
This butter isn’t just about looks—it’s built to fight dry lips head-on. In places like New York City, where winter winds can chap your mouth in minutes, it holds up strong. One beauty writer from Marie Claire tested it in the cold and called it a “lifeline” for smooth lips. She said it balances the thickness of a day balm with the lightness of a night mask, so you don’t feel weighed down. That’s key for anyone who hates reapplying every hour. Plus, it’s made with 48% recycled plastic, which shows Rare Beauty cares about the planet. Every sale helps their Rare Impact Fund, giving back 1% to mental health causes. It’s feel-good makeup in every way.
Exploring the Shades: Color for Every Mood
One of the best parts of this lip butter is picking a shade that fits your style. There are four options, each with a soft glow and a bit of buildable color. You can go sheer for a natural look or layer it for more pop. All but one have a light vanilla smell, like a warm treat from the bakery—nothing too strong that overpowers your day.
Start with Uplifting, the deep cool berry shade. It’s like a rich purple-red that wakes up pale lips. The vanilla scent adds a fun twist, making it feel like dessert. Beauty fans say it’s great for evenings when you want something bold but not scary. Swatches show it glides on smooth, turning from deep in the tube to a soft stain on skin.
Next, Loved is the tea rose pick. This one’s a gentle pink with warm hints, perfect for everyday. It’s a tad brighter than your own lip color, so it flatters most skin tones without looking fake. The same vanilla note keeps it cozy. In a review on Instagram, one user called it “a great shade” for pigmented lips, saying it covers just right without being too sheer.
Then there’s Friendly, the muted caramel. Think warm brown with a nude vibe, ideal for a no-makeup makeup day. It has that vanilla scent too, and it’s super forgiving on dry days. If you like earthy tones, this one hugs your lips like a soft hug.
Finally, Easygoing is the clear one, unscented for sensitive folks. No color means it’s all about the care—pure hydration with shine. It’s the safest bet if you’re new to tinted stuff or just want basics.
These shades come from careful picks by the Rare Beauty team. They aimed for colors that feel inclusive, working on light, medium, and dark skin. On TikTok, a video trying Uplifting got thousands of likes, with comments like “This berry is everything for winter!” Picking your shade is easy—just match it to your usual lip color or go clear to start.
The Power Behind the Butter: Ingredients That Work
Good lip care starts with what goes in the tube. Find Comfort Lip Butter uses simple, strong parts to keep your mouth happy. The star is hyaluronic acid butter, a special mix that pulls in water and locks it deep in your lips. It’s like a sponge that plumps without greasiness.
Shea butter is next—thick and creamy from nature, it softens rough spots fast. Apple seed oil adds lightness, soaking in quick to fight flakes. And centella asiatica? That’s the hero for calm skin. It builds a shield against dryness, helping the butter stay on longer. Together, they make lips look healthier overnight, smoother by morning.
No harsh stuff here: it’s free from parabens, sulfates, and mineral oil. Vegan and cruelty-free, too, so it fits clean beauty fans. According to the Rare Beauty page, these bits form a barrier that lasts hours, even in wind or cold. A writer at Marie Claire loved how centella helped her sensitive skin, saying it didn’t irritate like some balms do. If you have allergies, check the full list on the site—it’s all clear and safe.
These ingredients aren’t new tricks; they’re proven helpers. Hyaluronic acid is in tons of top skincare, and shea butter has been a staple for ages. Rare Beauty just mixed them smart for lips that need extra love in dry seasons.
Simple Ways to Make It Part of Your Day
Using this butter is as easy as smiling. For daytime, twist up the stick and swipe once or twice on clean lips. Use the round tip for your lip’s top curve, then flip it sideways to fill in the rest. It blends in seconds, giving shine and a hint of color. Reapply after eating or in dry air—no mirror needed.
At night, go thicker. Layer it on like a mask before bed. Wake up to soft, bouncy lips ready for the day. Selena Gomez tips using it solo or over liner for more stay. On YouTube, a short clip shows swiping Loved shade, proving it’s quick for busy mornings.
Pair it with other Rare Beauty items for fun looks. Dab Soft Pinch blush on cheeks for a match, or top with their gloss for extra glow. It’s flexible for teens, moms, or anyone grabbing coffee on the go. In hot spots like summer fairs, the non-sticky feel keeps it comfy.
Real Stories: How It Feels in Everyday Life
Testing lip butters means trying them in real spots—like walking the dog in chill air or chatting at work. From what I’ve gathered, this one shines in tough tests. It doesn’t melt off in heat or crack in cold, staying put for hours. The cushy feel turns chapped lips plush fast, like a spa for your mouth.
One beauty editor shared her winter woes: tight, cracked lips that bled from wind. After weeks with Find Comfort, she skipped her old routine. “It’s my one-and-done now,” she wrote in Marie Claire. Loved became her daily pick, while Uplifting wowed for nights out. Berry lips are hot this season, she added, and this makes them easy.
The pigment surprised many—it’s more than sheer tint. On Instagram, a reviewer said, “These are hydrating as heck,” noting the retractable stick and sheer build. No crazy color, just right for butter. Another on TikTok gave an honest take: yummy vanilla scent, light feel, but tests longevity next.
For sensitive lips, the unscented Easygoing wins. Users with allergies praise no sting, just care. In family hauls, moms share it with kids for clear shine. It’s that versatile—school, office, dates.
Voices from Twitter: Quick Takes and Shares
Social media buzzes with first tries since the launch. On Twitter, a Selena news account listed shades, getting hundreds of likes. Fans replied, “My lips have been waiting for these!” One user, @itswonderflaw, posted launch news, calling it “moisture-rich” for smooth lips.
Excitement built early. @SelenaFanClub tweeted about the Dec 13 drop, with replies like “Not feeling blue—can’t wait!” In Portuguese, @PortalSelenaBR described it as a “balm-mask” fighting dryness, quoting Selena on softness. Likes poured in.
Personal stories popped up too. @77lovx bought one, noting the toasted sugar scent fades quick. “Pigment good, texture like gloss but not sticky,” they said, planning wear tests. A reply from @98evolx agreed: “Love the color and hydration—squishy applicator is fun!”
Not all perfect—@t0nischwartz shared a meh review, trying again days later but sticking no. Still, most gush over scent and feel. @cozybao called a related scent “lovely,” not overwhelming. @trishshines loved a lotion tie-in, hinting jasmine notes pair well. Even @thisdecfairy rated aesthetic 10/10, function low—but that’s one voice.
These tweets show real hype, with views in thousands. Follow #RareBeauty for more.
Reddit Threads: Deeper Chats on the Butter
Reddit digs into details, especially in beauty subs. On Reddit, a post on the Find Comfort line broke down the butter: hyaluronic acid, shea, apple oil, centella for barrier. Users upvoted 100 times, commenting on eco-packaging and fund support.
In r/Sephora, a teaser thread from September 2025 sparked talk. “Excited for stick form—tired of glossy balms,” one said. Others noted it’s Rare’s third balm, praising past Vulnerable ones. “Hope this isn’t hype,” but most wished for reviews.
r/rarebeauty has a drop post: “Lip Butter in 4 shades Dec 13.” Fans shared swatch wishes, linking Sephora. One user asked about scents, getting tips on vanilla fade.
Older threads mix in, like dewy balm loves, but new ones focus butter’s hydration. “Finally, something for chapped winters,” a comment read. Reddit’s vibe is thoughtful—pros like buildable color, cons like price for small size.
Facebook Shares: Community Love and Tips
Facebook groups light up with beauty swaps. In a makeup chat group on Facebook, users compared new oils to Dior, but one said, “Gave in to lip butter hype—they’re drying? No, hydrating!” Likes followed.
A haul video post on Facebook showed butter in action: “Gorgeous build, soft on lips.” Viewer comments: “Top with oil for plump!” Another group shared, “Best for sore lips—saving mine this winter.”
In skincare spots, like Facebook, a “best moisturizer” thread named it with Summer Fridays: “Rare Beauty balm loves so far—really good.” Users swapped shade pics, Uplifting shining for berries.
Facebook feels like friend talks—tips on layering, gifts for holidays. One post warned on scents for allergies, but most cheered the vanilla cozy.
Weighing the Good and the Tricky
Like any product, it has strengths and spots to note. Pros: Super hydrating—lips feel nourished hours later. Buildable color flatters all. Dual use saves space. Scents delight without overpower. Eco-friendly and giving back.
Cons: Small size might end quick for heavy users. Scents could bother super-sensitive noses (go Easygoing). Early reviews say longevity varies—eats might need touch-up. At $18, it’s mid-range, but dupes exist cheaper.
From Marie Claire, no big downsides—just pure wins for chapped fixes. Social echoes: hydration top, stickiness zero.
| Aspect | Pros | Cons |
|---|---|---|
| Hydration | Locks in moisture all day/night | May need reapply after meals |
| Color | Buildable, inclusive shades | Sheer for bold lip lovers |
| Feel | Cushy, non-greasy | Scent strong at first for some |
| Price | Affordable at $18 | Small tube for daily use |
| Extras | Vegan, recycled packaging | Limited shades (only 4) |
This table sums user chats—balance helps decide.
Final Thoughts: A Butter Worth the Buzz?
Find Comfort Lip Butter lives up to Rare Beauty’s promise: simple joy in a tube. For dry lips craving care and a glow, it’s a winner. Selena’s touch makes it personal—softness she knows we need. Whether Uplifting for fun or Easygoing for basics, it fits lives.
Grab one if winters chap you or you love vanilla hints. Check Rare Beauty for stock—it’s flying. Pair with their mousse for full comfort. In a world of flashy makeup, this butter reminds us: soft lips start happy days.
Hi, I’m Gourav Singh, the person behind BeautyCareBlog.com. I’m a professional blogger with a passion for skincare, makeup, and all things beauty. I started this blog to share simple, honest tips and product reviews that actually help people. Most of my content is based on personal experience, as well as research from social media platforms like Twitter, Reddit, Instagram, and Facebook. I truly enjoy exploring new beauty trends and making them easy to understand for everyone. Thanks for being here — I hope you find my posts helpful!
